How to Innovate the Obvious?“A Story of a Startup Rise to Outperform Fintech Giants”
The Gulf region has rapidly embraced digital transformation: smartphones, e-commerce,and mobile banking have become everyday staples from Dubai to Riyadh. Yet, amid thissurge, many consumers still face friction when it comes to basic solutions such asflexible payment options. Credit cards and traditional financing often feel out of date with theregion’s fast-moving lifestyle. As a result, […]
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